Monday, February 23, 2009

February 23rd

The off price show was extremely busy with customer traffic being at the highest level we have seen in years. We continue to see an increase in new customers as people move from regular price goods to off price special buys. The main comment we heard through out the show was that off price was the only price selling. Traffic remained heavy the entire show and probably ended to early as we missed a lot of opportunities on last minute customers arriving from Magic.

The trend at the show was to purchase either really cheap closeouts or high value styles. On the low end side we sold items were the goods could be retailed at extremely low prices and provide great margins like our intimate products. These styles are being liquidated between .65 cents and $1.00 for the zip hood. We continue to reduce prices on many of our styles to keep the inventory moving.

The same customer was also buying better goods were the quality and the price provided true value to the consumer. The men's beefy tee styles in the pocketed and non pocketed silhouette's were probably the strongest items we had in the booth. Click on the Style number links to view these items: 85260 and 85270 in the pocketed version and style number 85210 and 85220.

Lastly the trend at our booth was for immediate goods. Our customers needed goods fast and wanted to make sure we could get them shipped as soon as possible. Many of our orders started shipping on Monday only the second day of the show.

We would like to thank every one who attended the Off Price Show and for making it such a huge success this year. We will be at the ASD/AMD show in Las Vegas this March. For show dates and booth numbers click here. If you do not attend the shows the Internet is a great way to stay up with our pricing and inventory. You can see RG Riley at www.rgriley.com.